The Rakuten-Viber pairing may pose a significant new challenge to Line, which announced that had 300 million registered users back in November 2013 and is aiming for the 500 million milestone in 2014. Viber can now potentially add Rakuten Group’s approximately 225 million members to its existing user base of 300 million registered users. 1 Internet services company,” it said, and marks its entry into the global messaging market. The deal is the latest and largest in an aggressive acquisition spree by Rakuten as it seeks to “become the world’s No.
Rakuten, one of Japan’s largest Internet companies, has announced that it will acquire Cyprus-based messaging platform and app maker Viber for $900 million.
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